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Higher Education

What's troubling Education leaders in today's environment?

Here's what we've observed: most Education leaders face a unique set of challenges, especially recruitment, retention, and securing on-going donations.

  • Staffers are under constant pressure to meet recruiting numbers and to recruit to a school's target student profile.
  • They often lack the tools to prioritize and focus their recruitment efforts.
  • Many institutions lack methods to retain enrolled students, manage multiple campaigns and events, and evaluate which retention programs are effective and why.
  • Marketing is ongoing challenge with a diverse universe of audiences including students, school guidance counselors, parents and alumni.
  • We also observe constant pressure to secure more donations from alumni and a need for a consistent approach to grant and endowment solicitation.

 

What's Astadia doing about key challenges in Higher Education?

Higher Education Key Challenges:

Astadia Enables You to:

With these solutions:

Effective Recruitment
  • Drive acquisition of new students Import data from popular recruiting databases
  • Seamlessly track each touch point with perspective students
  • Measure the return on investment and optimize your approach
  • Build in workflow rules to consistently follow best practices
  • Automate multimedia marketing efforts including direct mail
  • Track campaigns, budget, and resources  

 
  • Sales Force Automation (SFA)
  • Marketing Automation
  • Student Lifecycle Platform
  • Relationship Recruiting
  • Student Recruitment Manager

 

Manage Student Lifecycle and Retention
  • Track cases and be responsive to student issues
  • Easily build solutions to commonly asked questions and deliver the answers in pre-built email templates or via a Student Portal
  • Use social networking to increase student learning and career opportunities
  • Set up collaborative environments and provide access to multimedia classroom content 
  • Sales Force Automation (SFA)
  • Student Lifecycle Platform
  • Student Portal

 

Alumni and Donation Management 
  • Track trends in donations and customize activities to optimize opportunities
  • Sort alumni by criteria and target for highly personalized campaigns
  • Build a web-based community to exchange ideas and keep your Alumni connected to your institution
  • Easily develop and share reports electronically among your development team
  • Sales Force Automation (SFA)
  • Student Lifecycle Platform
  • Marketing Automation
  • Ideas
  • Alumni Portal
 

 

  • READY TO HEAR MORE? 

To discuss your organization's unique situation with an Astadia sales executive, contact us.


Higher Ed Getting Smarter About Collaboration and Development
Presenters: Ron Goldman (Astadia), Jeff Keltner (Google), Tucker MacLean (Salesforce.com)
1 Hour

New Tools to Manage the Student Lifecycle:  Introduction of Astadia's Student Lifecycle Platform - Product Demos
Presenters: Ron Goldman (Astadia), Tucker MacLean (salesforce.com)
1 Hour

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