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Astadia D&B Customer Data Integrator

Enrich customer data for better Sales, Marketing, and Service

Who needs the Astadia D&B Customer Data Integrator?

Do you have the latest information about your customers and prospects? Accurate, complete, timely and globally consistent information on your customers and prospects enables smarter customer outreach from sales to service.

  • Salesforce.com administrators love the speed at which this tool helps them get cleaner data! With automated data importing, the Customer Data Integrator minimizes manual data input and errors.
  • Sales and marketing leaders use the data to identify and prioritize new prospects, run lead generation campaigns.
  • Customer Service leaders use the data to help update and clean customer data. Data entry in a customer contact center can get messy when agents are pressed for time. Make sure you keep critical customer contact info clean, consistent, and useable.
     

The D&B Customer Data Integrator helps you achieve your goals...

Here's how we do it.

Your Key Challenges:

Astadia's D&B Data Integrator Enables You to:

With these features:

Accurate account data

including contacts, addresses, and financial information
  • Selectively import data directly into Salesforce.com from the most comprehensive corporate data source: Dun & Bradstreet.
  • Your Data Is Here D&B’s proprietary global database contains more than 140 million business records. If it's anywhere, it's here.
  • Elimination of Duplicates This integration solution from Astadia automates the identification of possible duplicates and speeds data cleansing considerably. The ultimate benefits include improved user adoption, reduced mailing costs, and reduced system and data maintenance overhead.
  • Up-to-date Data D&B’s data is updated 1.5 million times a day. This helps eliminate “bad data” issues which cause CRM failure and minimize user adoption rates.
  • Accurate Account Roll-Ups Automatically create validated Salesforce.com hierarchies for a comprehensive, 360-degree of your customers. Hierarchies can be easily maintained over time.
  • Lead Segmentation and Sourcing With high quality information, analyze customers and prospects with greater precision. Identify new companies, industries, and markets to pursue based on their similarities to your best customers.

 

 

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