Digital Body Language by Steven Woods

Download eBook excerpt.

CASE STUDIES

Business journals save money and improve efficiency - American City Business Journals - ACBJ

“Our Astadia team helped us pull off a miracle..." MORE

AMERICAN CITY BUSINESS JOURNALS

 

Marketing

What’s top of mind for your marketing organization today?

Our research shows that marketers are focused on marketing ROI, inter-departmental collaboration, and marketing productivity.


Are you unable to show how your marketing efforts support your company’s current-year, must-do objectives? Are you frustrated by a divide between your sales and marketing teams? Is it difficult to find the data to prove your marketing investments create revenue?

At Astadia, our multinational team of expert marketers and technologists hears these concerns (and many more) every day.

Marketing executives work with the Astadia marketing practice to make their marketing ecosystems more automated, more accountable for results, and more visibly valuable.

Establish best-in-class marketing strategies that:

  • Align marketing and sales, achieving a shared lead management process
  • Generate more qualified, sales-ready leads
  • Demonstrate a clear path to ROMI (Return on Marketing Investment) for all marketing processes and activities
  • Speed ROI with technology enabled marketing processes that:

  • Automate campaigns and lead nurturing while lowering costs
  • Deliver quantifiable results to the marketing mix
  • Integrate campaign response data with CRM opportunity / revenue data
  • Prove results with closed-loop reporting
  • Execute pipeline acceleration service programs that:

  • Extend the reach of your finite budgets, assets, staff, and partners
  • Engage prospects and customers with the right message at the right time
  • Deploy advanced marketing programs while keeping up with your hectic campaign schedule
  • Enhance productivity with
      Lead scoring methods, identifying leads for further nurturing instead of ignoring them
      Lead management programs, allowing the hand-off of prioritized leads to Sales increasing sales success

Contact us to begin customizing your own program.