There are a ton of applications and platforms intended to increase functionality in sales and marketing. However these systems often don’t integrate well, or support the way your organization approaches its work. For example, data may not be easily shared between lead, customer acquisition and CRM — nor presented in a way that facilitates analysis and responsiveness. Your Salesforce instance or other CRM platform may not follow the constantly changing business rules that apply to different client types or market characteristics, which hinders CRM effectiveness. Call centers, too, require infrastructure that is completely unique from the rest of the sales and marketing function — yet they need to leverage the same data in different ways.
Astadia has the go-to-market expertise to analyze and re-invent your sales and marketing solutions to perfectly align with current market trends, your workflows, and your other systems. Wherever and whatever the snags, we can address them: inbound marketing; outsourced sales; CMS, CRM and Data Management Platform implementation; and more – all with actionable analytics and meaningful insights as well. No matter what platform or integrated solution you need to run your business, we put the right systems and tools in place to help you sell smarter, faster and more effectively. And always with the customer and speed-to-market in mind. We can augment an existing solution and/or build a custom one. We can help you fill in gaps to optimize your systems. We can even expertly handle your call center as an outsourced solution. We always find a way.